Info on Free Online Courses in Hotel Management
Free hotel management courses are most commonly available by schools
participating in the OpenCourseWare (OCW) Consortium. These courses can
be accessed online, aren't graded and don't require campus attendance or
registration. With the exception of the University of California -
Irvine, the following classes do not offer college credit.
Free Online Hotel Management Course List
Introduction to Tourism at the University of Queensland in Australia
This OCW course is a fundamental lesson on the tourism industry and
how it impacts the environment, sociocultural systems and economies.
Additional topics include accommodations, travel laws, regional and
global destinations, tourist demand and branding. The 12 modules are
mostly text-based with some illustrations. For each module, online
students can access a book reference list, review exercises, assignments
and a keyword glossary.
Listening to the Customer at Massachusetts Institute of Technology
This was a graduate-level course designed for students and
professionals who are interested in market research and how one may
better understand 'the customer'. This non-credit, online course is not
specialized, but can be applied to all service industry fields. Students
learn how to design a market research plan, interact with customers and
understand behaviors. The lecture notes are available in PDF form, and
there's also a recommended readings list. All of the course materials
can be downloaded into a ZIP file.
Management of Services: Concepts, Design, and Delivery at Massachusetts Institute of Technology (MIT)
This was a graduate course that delved into the concepts and tools
used in the service industry by management. This course covers service
operations used in both the private and non-profit sectors. Students
will look at case studies that can help them understand different styles
of management in service businesses in industries like hospitality,
health care and government operations. The lecture notes, assignments
and examples of class projects can be downloaded in a ZIP file.
Marketing Management at Massachusetts Institute of Technology
This OCW course offered by MIT focuses on different marketing management strategies and utilizes the textbook Marketing for Hospitality and Tourism,
which isn't required for purchase in reviewing this free course. Among
the 25 lectures, topics include product design and branding, market
research, consumer behavior, advertising and competition. The final
project at the campus-based course consisted of an analysis of two
resort and casino companies. Students can access lecture notes,
assignments, syllabus and readings list.
Spa and Hospitality Operations at the University of California at University of California - Irvine
This free online course consists of eight lessons, one of which
includes a case study. By clicking on 'Begin Course', students can learn
about the day-to-day operations of managing a spa. Other content
includes marketing, business planning, legal and ethical aspects,
inventory control and client satisfaction. Each lesson consists of a
series of text-based slides, some of which are interactive, that inform
the user on spa and hospitality operations topics. The University of
California - Irvine Extension accepts academic credit for the completion
of this online course.
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